Microsoft® Tag is a superset of Quick Response (QR) codes. Although Tag provides the same basic function as standard black and white QR codes, it’s a lot more flexible and offers a number of advantages.
One of the obvious differences between Tag barcodes and standard QR codes is that Tag barcodes can be customized and full color, as well a black and white. Tag barcodes are eye-catching. For a quick video showing how Tag can be used, first download the Tag app using your smartphone and scan the Tag on the right.
And in December 2011, Tag became the only platform that lets you create, read, and track Tag barcodes, QR codes, and Near Field Communication (NFC) touchpoints. At last you can delete all of your different QR code reader apps, and have only one app to read any Tag barcode, QR code, or NFC touchpoint.
You can find detailed information about creating Microsoft® Tags, including examples of customized Tags and ideas for using them at the Tag website
TechFleur plans to offer Tag creation and reporting services in the near future and here is the Tag I created so you can add my contact information to your smartphone. Remember to download the Tag app first.
Look for more exciting news about my experiments with Microsoft® Tag in future posts.
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